Digiday

Marketing Briefing: Why the topsy-turvy economic and cu...

Marketers are worried that any decision they make today could hurt their brand. ...

‘We’ve got to call their bluff’: Amidst retail media sp...

Amidst retail media spend scrutiny, some advertisers are opting to pull their ad...

AI-powered paywalls and the Trump Bump: A look inside t...

Ahead of the spring 2025 Digiday Publishing Summit, this week’s Digiday Podcast ...

Top Roblox creators don’t view brand deals as a signifi...

Five Roblox creators told Digiday that their brand deals have always offered far...

Publisher strategies: What Forbes, Business Insider, Th...

Digiday+ Research's second annual report on publishers’ revenues examines the st...

CMOs are winning trust but still falling short in trans...

Boathouse's fourth installment of the study sheds light on improved relations be...

Mythbuster: Here’s what ‘agentic’ AI actually means for...

Agentic is the AI buzzword of the moment. Here's what it actually means for agen...

WTF is IAB Tech Lab’s Ad Creative ID Framework?

ACIF provides a system for unique identifiers to be attached to ads so that comp...

How generative AI is changing creator contracts to prev...

Agencies say more brands want to adjust creator contracts with AI clauses to avo...

Without Google’s cookie cutoff hanging over them, buyer...

There’s still a lag between the availability of alt-IDs and actual demand from m...

How publishers are now approaching curation with a calc...

Publishers are learning to work the curation game without buying into it, making...

Why Substack offers creators money to transfer their au...

Substack wants creators to outgrow it.

Episode 3 From baby to bias: The hidden struggles of mo...

In this episode of our limited edition podcast Mom’s at Work, we explore the str...

Media Buying Briefing: Overheard at Digiday’s Media Buy...

The Town Halls at the Media Buying Summit offered up insights on programmatic in...

Traffic referrals from Threads surge for some publisher...

Social referral traffic is ticking up this year, and some publishers are seeing ...

How startup brands prep their supply chains for launche...

How young brands handle the expensive operational costs that come with launching...

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