Social Media Marketing

X Adds Verification Explainers to Avoid EU Fines

The EU Commission is examining X's updates verification program for potential de...

Meta Shares Ad Tips based on 1 Million+ Ad Creatives

A look at some of the latest ad trends, including use of Meta's evolving AI tools.

Influencer Marketing Manager: Role & Responsibilities

To hire or not to hire…

B2B Influencer Marketing Explained: A 2025 Guide for Mo...

Build trust, boost sales, beat the competition

What you're doing wrong in your marketing emails [accor...

One of the hardest parts of our three-lesson format is deciding what NO...

Linkedin’s Adds More Video Ad Options, Including ‘First...

Video consumption is rising on LinkedIn.

Meta Provides More Insight into Latest Model AR Glasses

Meta's AR glasses are currently in development, with a view to a 2027 retail lau...

Snapchat Launches Standalone Lens Studio Mobile App

The app aims to enable anyone to create their own AR effects.

Pinterest Highlights the Latest Rising Trends in the App

The latest fashion, beauty and recreation trends, according to Pin activity. 

How to use Instagram auto-reply to get leads, sales, an...

If you're using Instagram to generate leads, sales, or newsletter signups, Insta...

Meta Provides Additional Parameters To Guide AI-Powered...

The new options will enable enhanced objective targeting for your AI ads.

The state of social media in 2025: Data from Sprout’s l...

A new Instagram app. So many (too many?) AI-generated action figures. Le Poisson...

TikTok Rolls Out More Ways To Control Content Recommend...

More ways to tell TikTok what you want to see more, or less of, in-stream. 

TikTok Shares a Range of Ad Updates at Its World Event

A heap of new ad options to consider, including AI targeting, more insights and ...

The MRC Reaffirms YouTube’s Brand Safety Accreditation

The accreditation is based on an assessment of YouTube's various ad placement pr...

Instagram Is Testing an In-App Teleprompter Feature for...

On-screen script prompts could make for more appealing video clips.

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