Digiday

WTF is sell-side decisioning?

With programmatic processes speeding up, publishers and SSPs can do more merchan...

WTF is sell-side decisioning? | How SSPs are making pro...

This WTF guide, sponsored by Index Exchange, explores what sell-side decisioning...

Some WPP clients see a risk in Mark Read’s exit, others...

With Read on his way out and Mars pulling back,, WPP has fewer assumptions to re...

Digiday+ Research: Cannes attendance slated to increase...

Attendance at Cannes looks like it will increase for the third year in a row, bu...

Pinterest ramps up programmatic efforts with latest Ama...

Chip Jessop, Amazon’s former director of global accounts and North America adtec...

Known quietly grades the work of bigger agencies as it ...

The Skeptic app/platform developed over the last few years is being used by some...

Media Briefing: Reddit becomes a more noticeable source...

As generative AI eats into search traffic, publishers are increasingly turning t...

WPP’s clients see Mark Read’s exit as both a risk and a...

With Read on his way out and Mars pulling back,, WPP has fewer assumptions to re...

How brands are extending social influence and commandin...

Dave Taylor, Chief Product Officer, Alliant The days of influencer marketing as ...

Marketers set to meet with TikTok in Cannes to discuss ...

Marketers on the Croisette want to know how the app will (or won’t) fit into the...

Why these five possible candidates could take over for ...

The WPP board’s next move is less about succession than direction. We offer five...

Brands get in on NBA Finals buzz as fan excitement ramp...

Athletes and sporting events have become a major play for consumer brands trying...

Inside Index Exchange’s multimillion-dollar start-up in...

Index Exchange has invested in FirstPartyCapital to buoy its further evolution i...

Future of TV Briefing: The upfront measurement currency...

This week’s Future of TV Briefing looks at how the transition to Nielsen’s big d...

ButcherBox, Macmillan Publishers and Hopper are among t...

The Future Leader Awards, presented by Digiday, Glossy, Modern Retail and WorkLi...

ButcherBox, Macmillan Publishers and Hopper are among t...

The Future Leader Awards, presented by Digiday, Glossy, Modern Retail and WorkLi...

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