Digiday

The Trump tariffs are forcing creators to overhaul thei...

The Donald Trump administration’s tariffs, which impose an additional 10 percent...

The Rundown: Google Chrome’s IP tracking updates 

Per its latest update, third parties will be ‘proxied’ when it comes to tracking...

Amazon Ads to change URL transparency and reporting aft...

Amazon confirms its DSP will include new page-level reporting through its Traffi...

How advertisers are reacting to Google’s declining shar...

Google's share of the search market's fallen recently, suggesting changes in use...

Inside the Omnicom-IPG meeting with consultants: What m...

Omnicom CEO John Wren and IPG’s Philippe Krakowsky haven’t exactly been shy abou...

Rising ad spend fuels rapid growth of Amazon’s DSP

While advertisers increase spending in Amazon DSP, the platform still has a long...

The state of ad serving for brands and agencies: Revenu...

This State of the Industry report, sponsored by Clinch, explores how brands and ...

How Reformation hopes viral moments help it become ‘par...

Last spring after working with activist Monica Lewinsky on its “You’ve Got the P...

Brands’ interest in “Grand Theft Auto” is mounting — bu...

Although it remains unclear whether Rockstar’s stance toward brands will soften ...

Rising ad spend fuels rapid growth of Amazon’s DSPs

While advertisers increase spending in Amazon DSP, the platform still has a long...

Media Briefing: Podcasters test different types of payw...

Podcasters discuss testing out different podcast subscriptions, and how to grow ...

Publicis acquisition signals that creator M&A is not sl...

Publicis on Tuesday said it plans to acquire Brazil-based influencer marketing c...

Publishers’ event videos gain traction on LinkedIn

LinkedIn is encouraging publishers that are part of its pre-roll video ad progra...

A principal media side-effect: avoiding the word ‘agenc...

The pursuit of principal media has ended up affecting how holding company agenci...

‘Gag orders all around’: Confessions of a comms profess...

DEI backlash puts 'gag order' on communication professional clients.

While client climate commitments waver, some media agen...

Agencies hope B Corp status is still an effective calling card, but momentum amo...

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