Public Relations

9 must-have AI tools for freelance marketers & PR consu...

In the ‘Game of Thrones’ cutthroat world of freelance marketing and public relat...

From media kits to link trees: Modernizing PR collateral

The PR industry has changed in many ways over the years. Many of the old PR stra...

Digital marketing done well in Africa: A new era of opp...

Over the past decade, Africa has seen a digital revolution. With more than 400 m...

Mastering the Art of Data Storytelling

The best metric in the world means nothing without context. Give it a story. Giv...

Why Java still matters in 2025: 5 reasons it’s not goin...

Is Java still relevant in 2025? We get this Big Time. Java is an old programming...

Crypto security: A comprehensive guide to the most secu...

In the rapidly evolving world of cryptocurrency, security is paramount. As digit...

8 ways media monitoring enhances your PR strategy

In a hyperconnected world, much of the face of public relations has changed. It ...

AI in marketing and communications: 9 key ethical conce...

Artificial Intelligence has become a cornerstone of modern marketing strategies....

5 steps to review existing articles on your blog for co...

Blogging is one of the most effective ways to engage your target audience. It he...

Email marketing tactics to supercharge your lead genera...

Email marketing remains one of the most powerful tools for businesses to generat...

How custom alerts and notifications boost your media mo...

Tracking your media is extremely important today. Whether you’re an individual o...

Do I Follow My Passion or Follow the Money? Balancing D...

Editor’s note: Hailey Fuller graduated from the University of Wisconsin-Stevens ...

The Stages of Learning (and Why Crocheting Almost Broke...

What do crocheting and the PESO Model© have in common? More than you’d think. Sh...

The intersection of PR and hiring: How to build a stron...

In today’s competitive job market, companies must go beyond traditional recruitm...

Building brand loyalty with zero-party data strategies—...

With growing concerns around data privacy and shifting consumer expectations, br...

6 steps for creating a smart online community managemen...

Online communities are powerful tools for managing public perception and reputat...

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