SEMrush Blog

SEO Monitoring: A Complete Guide to Tools & Key Metrics

SEO monitoring is tracking search metrics to measure performance and spot opport...

How to Optimize Your Website for SEO (Beginner’s Guide)

Learn how to optimize your website for SEO with our clear, actionable guide and ...

What Is Semrush’s Authority Score? Guide + Improvement ...

Authority Score is a compound metric in Semrush that measures a domain‘s or webp...

What Is a Competitive Analysis? (with Template + Examples)

Learn how to do a competitive analysis and compare your brand against your compe...

What Is User-Generated Content? How to Get and Use It

User-generated content (UGC) is non-sponsored content created by users instead o...

How to Use Semrush Position Tracking to Monitor & Repor...

Learn how the Semrush Position Tracking tool helps you easily track SERP ranking...

Local SEO vs. National SEO vs. Global SEO: A Strategy G...

Understand the differences between local SEO, national SEO, and global SEO, and ...

A Complete Guide to Adding Google Business Profile Prod...

Learn how to display products in your Google Business Profile and show locals wh...

6 Best YouTube Keyword Tools of 2025 (Free & Paid)

See the best YouTube keyword research tools to find search terms, optimize video...

How to Perform a Complete SEO Audit in 14 Steps

Learn how to do a comprehensive SEO audit step by step and identify errors on yo...

What Is Evergreen Content? & How to Create It

Evergreen content is content that remains relevant for a long period of time wit...

31 Top Social Media Platforms in 2025 [+ Marketing Tips]

The most popular social media platforms in the world include Facebook, YouTube, ...

8 Sitemap Examples + Types of Sitemaps and Best Practices

See sitemap examples like openai.com/sitemap.xml. And learn how XML and HTML typ...

How to Add a Google Maps Business Listing: Step by Step

Discover the easiest way to add your business to Google Maps to reach more custo...

The Difference Between Google Local Finder & Google Maps

Learn the key differences between Google Local Finder and Google Maps—and how to...

Voice Search Marketing: What It Is & Why You Need a Str...

Voice search marketing is optimizing content with the intention of it appearing ...

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