Advertising

Havas Life Medicom rebrands, relaunches as Havas Life L...

Sarah Mikhailov, managing director, Rare, said that this is not just a renaming,...

How to Outshine Ordinary

Outdoor Media Awards 2025 judges reveal how they help brands “Outshine Ordinary”...

Media Agency North & Warren Acquires Events Firm Interl...

The marketing and media agency North & Warren acquired the experiential agency I...

4 Open Questions About BF Island, BuzzFeed’s New Social...

On Wednesday, BuzzFeed founder and chief executive Jonah Peretti announced his p...

Movers and Shakers: VCCP, Dentsu, McCann, John Lewis, C...

Welcome to Campaign's weekly round-up of the hires, departures and promotions ac...

How Data-Driven Retail Marketers Try To Manage The Unma...

Last week, at an industry event hosted by RTB House, a group of retailers took t...

The Uncomfortable Truth About Advertising Effectiveness...

With thanks to Igor Skokan, Global Marketing Science Director, Meta Understandin...

Judge Rules That Generative AI Violates Copyright; Can ...

More Like Unfair Use Thomson Reuters just won the first major US decision in an ...

Billion-Dollar Reddit Upvotes AI Search, Downvotes Goog...

Reddit wrapped up its first year as a publicly traded company with its Q4 earnin...

AppLovin Is Divesting Its Apps Business To Become ‘A Pu...

AppLovin’s stock popped by more than 28% in after-hour’s trading Wednesday on th...

Cash-strapped viewers choose ad-supported streaming, sa...

Good news for advertisers and streamers: paid, ad-supported subscriptions for se...

AI Licensing Deals With Google and OpenAI Make Up 10% o...

Content licensing agreements now account for about 10% of Reddit's total revenue...

The Trade Desk Promises Big Changes After Missing Its Q...

Oh my, oh my. “For the first time in 8.5 years as a public company, our results ...

IPA issues 10-point mental wellbeing guide as agencies ...

The mental health of ad agency employees is an issue that persists despite all t...

Graham Media and Nielsen Reach Multi-Year Agreement

Nielsen and Graham Media Group have announced a multi-year agreement for Local T...

Unpacking the Future of Retail vs. National Media With ...

On this episode of the Brave Commerce podcast, recorded at Brave Commerce Live 2...

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