AdExchanger

Pinterest’s Performance Play Pays Off

Pinterest has been reshaping itself as a performance marketing platform for the ...

Everyone Has A CDP; Meta’s All In On AI Ad Automation

Meta quietly launched a product and loudly updated another. Plus, DeepSee.io’s n...

Comic: Conversion!

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital a...

Fetch Is Playing The Super Bowl With A $1.2 Million Liv...

This weekend, the rewards app Fetch is debuting its very first Super Bowl ad, wh...

Lawmakers Demand Answers From Ad Tech Vendors Allegedly...

On Friday, Sens. Marsha Blackburn (R-Tenn) and Richard Blumenthal (D-Conn) sent ...

For This Sports Tech Platform, Selling Tickets Is Kind ...

What makes fans tick? Media agency Elevate is using AI to try and answer that qu...

Chrome’s Global Cookie Consent, and Nielsen and Paramou...

The Google Chrome team is getting closer to deciding on its cookie consent mecha...

This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies.