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Magnite Is Merging Its SpringServe Ad Server With Its SSP
On Wednesday, Magnite announced plans to merge Magnite Streaming, its ad exchange and SSP, with SpringServe, its ad server and mediation platform, into a single unified product. The post Magnite Is Merging Its SpringServe Ad Server With Its SSP appeared first on AdExchanger.
On Wednesday, Magnite announced plans to merge Magnite Streaming, its ad exchange and SSP, with SpringServe, its ad server and mediation platform, into a single unified product.
The post Magnite Is Merging Its SpringServe Ad Server With Its SSP appeared first on AdExchanger.