New 4A’s CEO Justin Thomas-Copeland speaks out on hot button industry issues

There’s new leadership at the industry’s top agency trade association. Starting today, Justin Thomas-Copeland will succeed Marla Kaplowitz as the 4As’ CEO. Throughout this month, Thomas-Copeland will work alongside Kaplowitz, who has been CEO of the 4A’s for the last eight years, to transition the leadership of the association before her departure at the end of the month.

Prior to taking the top leadership role at the 4A’s, Thomas-Copeland founded and ran the marketing consultancy Kindrd Global. Before that, he was the CEO of DDB in North America, global CEO of Omnicom’s healthcare agency OPMG Health and president and CEO of Rapp in New York. To get a sense of how Thomas-Copeland is thinking about the 4A’s role in adland amid a tumultuous economy and more challenging agency landscape, Digiday caught up with Thomas-Copeland to hear how he’s thinking about the trade association today.

This interview has been lightly edited and condensed for clarity. 

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