5 powerful reasons why social listening is crucial for PR success
Public relations is no longer limited to TV and newspapers, it now involves real-time online communication and connections. Brands today must listen to consumers rather than merely speak at them. Millions of discussions occur every day on review sites, blogs, forums, and social media, and it’s critical for communicators to know what they’re saying. Tracking […] The post 5 powerful reasons why social listening is crucial for PR success first appeared on Agility PR Solutions.

Public relations is no longer limited to TV and newspapers, it now involves real-time online communication and connections. Brands today must listen to consumers rather than merely speak at them. Millions of discussions occur every day on review sites, blogs, forums, and social media, and it’s critical for communicators to know what they’re saying. Tracking […]
The post 5 powerful reasons why social listening is crucial for PR success first appeared on Agility PR Solutions.