Ovo enters ‘power struggle’ with gas rivals

Yesterday we had British Gas with its furry ‘things’ courtesy of T&Pm and today it’s challenger brand Ovo Energy’s turn with ‘Power Struggle’ from Saatchi & Saatchi. As you’d expect from a challenger brand (founded in 2009, but big) it’s not afraid to cause a stir. So we have a fearful family being pursued by … The post Ovo enters ‘power struggle’ with gas rivals first appeared on More About Advertising.

May 13, 2025 - 08:42
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Ovo enters ‘power struggle’ with gas rivals

Yesterday we had British Gas with its furry ‘things’ courtesy of T&Pm and today it’s challenger brand Ovo Energy’s turn with ‘Power Struggle’ from Saatchi & Saatchi. As you’d expect from a challenger brand (founded in 2009, but big) it’s not afraid to cause a stir. So we have a fearful family being pursued by …

The post Ovo enters ‘power struggle’ with gas rivals first appeared on More About Advertising.