A Modern Guide to Measurement in the PESO Model©

What happens when your paid, earned, shared, and owned media actually work together? Answer: measurable magic. Gini Dietrich shows you how. The post A Modern Guide to Measurement in the PESO Model© first appeared on Spin Sucks.

May 13, 2025 - 13:02
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A Modern Guide to Measurement in the PESO Model©

What happens when your paid, earned, shared, and owned media actually work together? Answer: measurable magic. Gini Dietrich shows you how.

The post A Modern Guide to Measurement in the PESO Model© first appeared on Spin Sucks.