The B.R.E.W. Framework: How We Decide Which Marketing Ideas to Pursue

New technologies, channels, strategies, and tactics are constantly emerging. It’s impossible for any team to pursue every idea. What do you do then? How do you vet each idea and decide which one to invest resources in? We’re no strangers…Read more ›

May 13, 2025 - 10:24
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The B.R.E.W. Framework: How We Decide Which Marketing Ideas to Pursue
New technologies, channels, strategies, and tactics are constantly emerging. It’s impossible for any team to pursue every idea. What do you do then? How do you vet each idea and decide which one to invest resources in? We’re no strangers
Read more ›