Digiday

Meta’s Threads ads arrive fast, but advertisers move at...

Threads ads are here, and so is the predictable wave of testing.

Privacy fatigue is setting in after Google’s cookie U-t...

Third-party cookies are still widespread but they're no longer foundational. The...

Confessions of a media buyer on Google’s third-party co...

For media buyers, it’s been a wild time filled with false starts, urgency and ma...

Ad Tech Briefing: Has Google sacrificed Privacy Sandbox...

Taking the L of a U-turn on third-party cookies could be worth it to save the Go...

As Patreon and Substack enter the mix, the livestreamin...

Platforms' livestreaming push has highlighted an underlying divide in the commun...

Digiday+ Research: Publishers were ready to depend more...

Publishers were ready for the move away from third-party data: the role of first...

How brand safety tools are evolving into growth drivers

Anudit Vikram, Chief Product Officer, Channel Factory Brand safety technology ha...

How marketers, creators vet influencer agencies as the ...

When everyone, even traditional agencies, are after those brand dollars, what se...

Digiday+ Research Data Sheet: The state of subscription...

This infographic detailst how publishers are approaching subscription pricing an...

Google’s Chrome retreat puts momentum for cookie altern...

Now that the cookie's staying for good, enthusiasm for alternatives is "muted," ...

A look inside Possible’s content this year

While Possible has grown its audience sizably since year one — with an emphasis ...

Media Briefing: Publishers are frustrated — and quietly...

After years of preparing for the deprecation of third-party cookies, Google’s u-...

Roblox marketplace competition over how ads are purchas...

Different sellers are asserting differing visions of how to best advertise on Ro...

From CRM giant to ‘digital labor’ provider: How Salesfo...

Salesforce says Data Cloud and Agentforce are driving growth of AI agents across...

Pitch deck: Amazon instructs advertisers to spend amid ...

Amazon tells advertisers to go all in on its platform during economic uncertainty.

Future of TV Briefing: CTV advertisers fail to reach 80...

This week’s Future of TV Briefing looks at a report from Innovid that seems to s...

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