Advertising

Veteran New York Reporter and Anchor David Diaz Dies at 82

Veteran New York reporter David Diaz died last week at the age of 82. His televi...

Meet The Netflix Ad Suite, Introduced by Ads VP Nicolle...

Netflix has separated itself from the pack of TV streaming services, at least in...

Kayler Smith Joins Dayton Station as First Female Sport...

Kayler Smith has joined Dayton, Ohio NBC affiliate WDTN as its first female on-a...

Shareholders Approve Omnicom’s Acquisition of IPG

Omnicom Group and Interpublic Group (IPG) shareholders have voted to approve the...

By the Book: Benjamin Hall on Zelenskyy’s Oval Office M...

By the Book is a feature series where journalists discuss their works of fiction...

Gen Z Streams So Much TV That They’re Doing It at Work,...

For Gen Z, streaming TV is a full-time job, at least according to new Tubi resea...

Walkers launches campaign to tease collaboration with H...

The campaign was made by VCCP.

A Peek Behind The Curtain At Perplexity’s Nascent But G...

Around 15 years ago, Taz Patel was slinging pop-under ads at Interclick before i...

TV Ratings for Feb. 2025: Super Bowl Scores Record View...

Cross-platform distribution led to another record-breaking viewership event in F...

More than a pint: how Guinness outgrew St Patrick’s Day

Once seen as an old man’s drink, Guinness has reinvented itself.

The AI Leap In Contextual Advertising: Transforming A L...

Once considered the “old reliable” next to programmatic advertising, contextual ...

Saatchi & Saatchi tops UK billings table, Publicis is t...

Do creative agency billings matter? Are they still the best common source of inf...

The importance of developing regional pathways for the ...

Adland's talent pipeline has long struggled with regional and economic diversity.

School Reports: Adam & Eve/DDB suffers biggest billings...

Leo Burnett, BBH, Mother and AMV BBDO move up the rankings.

Origin introduces demographic filtering and incremental...

It will be available to the general market at the end of Q2 this year.

M&C Saatchi reveals AI tool that measures brands' 'cult...

The agency group rebranded on a global level last December.

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