Advertising

Friday, March 14 Evening Cable News Ratings: Fox News I...

A Jesse Watters-less edition of Primetime saw its total viewer and Adults 25-54 ...

Here’s What Top Marketers Learned at SXSW 2025

South by Southwest brings nearly half a million people to the city of Austin, Te...

Debra Alfarone to Anchor Gray’s New Afternoon Newscast

Gray stations are adding an afternoon newscast called Local News Live. The one-h...

Spectrum Debuts Tool to Boost Audience Reach for Ads

Spectrum Reach, the advertising sales business of Charter Communications, has ro...

Let St. Patrick’s Day Be a Lesson in Campaign Localization

Every year when St. Patrick's Day rolls around in the U.S., I find myself cringi...

OpenWeb Names New CEO After Ousting Its Founder

The advertising technology company OpenWeb appointed industry veteran Jim Daily ...

How Accenture Song Helped Uber Advertising Streamline I...

Uber ended 2024 with its strongest quarter ever, posting 20% year-over-year reve...

Marketers Need to Rethink the Role of Digital in Campaigns

What if it was never going to last? More than three decades have passed since th...

Perplexity’s Biggest Ad Yet Pits Its AI Search Against ...

Perplexity is making its biggest marketing bet yet. The AI search startup has la...

Vagina Museum launches crowdfunding campaign to avoid c...

The online and out-of-home campaign was created by BBH London.

Donald Trump Silences Voice of America

President Donald Trump has silenced Voice of America, the federally-funded news ...

WCBS Chief Weathercaster Lonnie Quinn Takes Time Off to...

CBS News New York (WCBS) chief weathercaster Lonnie Quinn will be off the air fo...

PepsiCo to Acquire Poppi for $1.95 Billion

PepsiCo added to its growing portfolio of healthier brands with the acquisition ...

Petit Filous picks Isobel to run creative account

The yogurt brand has worked with Publicis London and Grey London in the past.

Longtime Anchor JR Berry Tells Viewers He Has ‘Very Cur...

WLTX anchor J.R. Berry said he's been diagnosed with a curable form of cancer an...

Roughly 20 Staff Let Go at Scripps San Diego Station

San Diego ABC affiliate KGTV got caught in the recent Scripps layoffs. The Times...

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