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Meet The Netflix Ad Suite, Introduced by Ads VP Nicolle Pangis
Netflix has separated itself from the pack of TV streaming services, at least in the minds of its viewers, who Netflix refers to as members. Just hearing that “ta-dum” sound can elicit a “Pavlovian response” from viewers, AdExchanger Executive Editor Sarah Sluis said during a fireside chat with Netflix’s new VP of Advertising Nicolle Pangis. […] The post Meet The Netflix Ad Suite, Introduced by Ads VP Nicolle Pangis appeared first on AdExchanger.
Netflix has separated itself from the pack of TV streaming services, at least in the minds of its viewers, who Netflix refers to as members. Just hearing that “ta-dum” sound can elicit a “Pavlovian response” from viewers, AdExchanger Executive Editor Sarah Sluis said during a fireside chat with Netflix’s new VP of Advertising Nicolle Pangis. […]
The post Meet The Netflix Ad Suite, Introduced by Ads VP Nicolle Pangis appeared first on AdExchanger.
