HubSpot Marketing Blog

Social Media's Role in Reshaping Online Shopping, Accor...

Social buying. Everyone and their mama is doing it — or maybe it‘s just...

29 of My Favorite Visual Content Creation Tools

Visual content, be it video, infographics, photos, or some secret fourt...

The Future Consumer: State of Consumer Trends in 2025 [...

From the rise of AI to shopping on social media, times are changing fas...

Maximizing Cost Per Acquisition (CPA) — Here’s What Exp...

In the paid acquisition world, clicks on your ads can seem like the hol...

AI Agents Today: How Google Gemini, Stream Realtime & C...

I’ve spent decades analyzing shifts in marketing, but the rise of AI ag...

30+ Small Business Marketing Ideas to Jumpstart Your St...

Throughout my marketing career, I’ve worked with a handful of small bus...

How to Use Facebook for Business: 25 Facebook Marketing...

Facebook was born in 2004, and since then, countless other platforms ha...

Customer Experience & Marketing: Why CX Matters More Th...

I’m fortunate to work on exciting marketing campaigns for fantastic Nic...

Gated Content: What Marketers Need to Know [+ Examples]

Imagine a weighted balance scale: on one side is brand visibility; the ...

The 7 Types of Social Media and Pros & Cons of Each (Re...

As a former journalist, I spent years digging through social media feed...

The Best AI Search Engines to Try

I’ve fallen down countless rabbit holes while doing seemingly simple se...

Email Marketing Plan: Craft & Track Your Email Campaign...

If you’ve ever tried to put together an email marketing plan, you might...

Mastering Social Media for Nonprofit Promotion: Insight...

I’ve fundraised $725,000 in one year for a local charitable foundation,...

The Top 4 Roadblocks to Your Team’s Productivity and Ho...

Here’s what a typical Monday morning looks like for me: I open my compu...

The Future of Social Media [Research]: What Marketers N...

Social media has changed considerably since the MySpace days, and it‘s ...

30 of the Best Website Designs to Inspire You

Looking for web design inspiration? I’ve rounded up what I consider to ...

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