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Publishers No Longer Need To Wonder If They’re On MFA Blocklists
Publishers still live in fear of being unknowingly branded as a shady made for advertising (MFA) site – and losing out on ad revenue as a result. Pubs fears have not been dispelled by industry efforts to redefine MFA as “made for arbitrage” and to focus on avoiding sites that squeeze as much revenue as […] The post Publishers No Longer Need To Wonder If They’re On MFA Blocklists appeared first on AdExchanger.
Publishers still live in fear of being unknowingly branded as a shady made for advertising (MFA) site – and losing out on ad revenue as a result. Pubs fears have not been dispelled by industry efforts to redefine MFA as “made for arbitrage” and to focus on avoiding sites that squeeze as much revenue as […]
The post Publishers No Longer Need To Wonder If They’re On MFA Blocklists appeared first on AdExchanger.
