LOLA MullenLowe brings the fun back to ads – for Unilever, of all people

Will MullenLowe survive the forthcoming cull at Omnicom/IPG? Be interesting to see what happens to LOLA MullenLowe, one of Madrid’s finest. Unilever’s Axe/Lynx seems to love it anyway, abandoning all that purpose nonsense (which really didn’t work for Axe) for some off-the-wall fun and games, directed by the anarchic Lionel Goldstein duo. Three LOL efforts … The post LOLA MullenLowe brings the fun back to ads – for Unilever, of all people first appeared on More About Advertising.

Mar 3, 2025 - 11:57
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LOLA MullenLowe brings the fun back to ads – for Unilever, of all people

Will MullenLowe survive the forthcoming cull at Omnicom/IPG? Be interesting to see what happens to LOLA MullenLowe, one of Madrid’s finest. Unilever’s Axe/Lynx seems to love it anyway, abandoning all that purpose nonsense (which really didn’t work for Axe) for some off-the-wall fun and games, directed by the anarchic Lionel Goldstein duo. Three LOL efforts …

The post LOLA MullenLowe brings the fun back to ads – for Unilever, of all people first appeared on More About Advertising.