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Coach appoints Mother London for global campaign
Mother London quietly won leather goods brand Coach in 2024, and is now launching its first campaign for the US company, owned by fashion holding group Tapestry. Targeting Gen Z, the work is all about letting go of the relentless need to keep up with the fast pace of life and “live on your own … The post Coach appoints Mother London for global campaign first appeared on More About Advertising.
Mother London quietly won leather goods brand Coach in 2024, and is now launching its first campaign for the US company, owned by fashion holding group Tapestry. Targeting Gen Z, the work is all about letting go of the relentless need to keep up with the fast pace of life and “live on your own …
The post Coach appoints Mother London for global campaign first appeared on More About Advertising.
