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Beyond CDPs: The Rise Of AI-Driven Customer Intelligence
Advanced and generative AI are transforming marketing from fragmented workflows into an engine of profitability and growth. Yet, despite AI’s promise, many in marketing remain trapped in outdated systems that fail to deliver. To fully realize AI’s potential, marketers must move beyond incremental solutions toward a more integrated and intelligent approach. The problem with the […] The post Beyond CDPs: The Rise Of AI-Driven Customer Intelligence appeared first on AdExchanger.
Advanced and generative AI are transforming marketing from fragmented workflows into an engine of profitability and growth. Yet, despite AI’s promise, many in marketing remain trapped in outdated systems that fail to deliver. To fully realize AI’s potential, marketers must move beyond incremental solutions toward a more integrated and intelligent approach. The problem with the […]
The post Beyond CDPs: The Rise Of AI-Driven Customer Intelligence appeared first on AdExchanger.
