Adam&eveDDB behind the wheel as Twix goes “abundant”

Mars is reviewing everything but creative where it appears to be happy with Omnicom’s BBDO and DDB. Adam&eveDDB is behind the wheel for this pleasingly bonkers effort for Twix, telling us that “two is more than one” (there are two bars in a pack.) Mars says: “At Mars our teams work every day to build … The post Adam&eveDDB behind the wheel as Twix goes “abundant” first appeared on More About Advertising.

Mar 26, 2025 - 11:43
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Adam&eveDDB behind the wheel as Twix goes “abundant”

Mars is reviewing everything but creative where it appears to be happy with Omnicom’s BBDO and DDB. Adam&eveDDB is behind the wheel for this pleasingly bonkers effort for Twix, telling us that “two is more than one” (there are two bars in a pack.) Mars says: “At Mars our teams work every day to build …

The post Adam&eveDDB behind the wheel as Twix goes “abundant” first appeared on More About Advertising.