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Special’s Amy Ferguson Wants To Make ‘Responsibly Unhinged’ Advertising
Big Ideas is ADWEEK's series in which we talk to the industry's top creative minds. If Amy Ferguson, partner and chief creative officer of Special New York, had a mantra for her creative style, it might be: "responsibly unhinged." Ferguson jokingly coined the phrase when talking about her ambitions for the agency: creating work that...
Big Ideas is ADWEEK's series in which we talk to the industry's top creative minds. If Amy Ferguson, partner and chief creative officer of Special New York, had a mantra for her creative style, it might be: "responsibly unhinged." Ferguson jokingly coined the phrase when talking about her ambitions for the agency: creating work that...
