Seizing the Social Moment on X Is a Dangerous Game for Brands

The Wendy's-Katy Perry feud is just the latest in two decades of apologies—and no lessons learned.

Apr 22, 2025 - 00:40
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Seizing the Social Moment on X Is a Dangerous Game for Brands
The Wendy's-Katy Perry feud is just the latest in two decades of apologies—and no lessons learned.