Rockstar Games talks with top metaverse creators, with an eye on making “Grand Theft Auto” the next creator platform

Rockstar Games is gearing up to make “Grand Theft Auto VI” the next big metaverse platform.

When Rockstar releases “GTA 6” later this year, it won’t just be the biggest video game launch of the decade — the launch will represent “GTA’s” attempt to transform from a popular game series into a bona fide creator platform.

Rockstar Games has been in discussions with top Roblox and Fortnite creators, as well as dedicated “GTA” content creators, about the potential to create custom experiences inside the upcoming game, according to three industry insiders with knowledge of these meetings, who requested anonymity in order to protect business relationships. These experiences would allow creators to modify the game’s environment and assets to bring their own intellectual property — and potentially their brand sponsors — into “GTA’s” virtual sandbox.

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