Rocket’s Emotive Super Bowl Ad Says Everyone Deserves a Shot at the American Dream

Rocket Companies is turning its rebrand into a movement. Months after the fintech platform unveiled its new visual identity, the company revealed its core creative idea during the Super Bowl with an emotional 60-second spot called "Own the Dream." The ad, which aired during the second quarter of the game right before the halftime show,...

Feb 10, 2025 - 01:46
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Rocket’s Emotive Super Bowl Ad Says Everyone Deserves a Shot at the American Dream
Rocket Companies is turning its rebrand into a movement. Months after the fintech platform unveiled its new visual identity, the company revealed its core creative idea during the Super Bowl with an emotional 60-second spot called "Own the Dream." The ad, which aired during the second quarter of the game right before the halftime show,...