McDonald’s Will Lean on Value Marketing to Boost Sales As Customers Spend Less

The numbers $130 billion+ -- Per its end-of-year financial update McDonald's global sales for 2024 hit over $130 billion. Revenues were up by over $1 billion year-on-year. -1.4% -- Same-store sales in the U.S. were down 1.4% year over year in the fourth quarter of 2024, but they ticked up slightly, by 0.2%, for the...

Feb 10, 2025 - 22:23
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McDonald’s Will Lean on Value Marketing to Boost Sales As Customers Spend Less
The numbers $130 billion+ -- Per its end-of-year financial update McDonald's global sales for 2024 hit over $130 billion. Revenues were up by over $1 billion year-on-year. -1.4% -- Same-store sales in the U.S. were down 1.4% year over year in the fourth quarter of 2024, but they ticked up slightly, by 0.2%, for the...