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Kantar’s Vera Sidlova: the questions every CMO will be asking at Cannes
It’s mere days until the ad industry decamps to the south of France. Cannes Lions is a time to celebrate world-class creativity – but it’s also when the industry’s titans come together to compare notes on the topics keeping them awake at night. For CMOs and marketing leaders, Cannes not just about picking up trophies, … The post Kantar’s Vera Sidlova: the questions every CMO will be asking at Cannes first appeared on More About Advertising.
It’s mere days until the ad industry decamps to the south of France. Cannes Lions is a time to celebrate world-class creativity – but it’s also when the industry’s titans come together to compare notes on the topics keeping them awake at night. For CMOs and marketing leaders, Cannes not just about picking up trophies, …
The post Kantar’s Vera Sidlova: the questions every CMO will be asking at Cannes first appeared on More About Advertising.
