How AI Is Already Shaping Your Brand Narrative

Your brand is no longer just what you say to your audiences. If you’re not actively managing your algorithmic footprint, AI systems will define your brand for you. And it may not be accurate—or favorable.

Jun 25, 2025 - 07:14
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How AI Is Already Shaping Your Brand Narrative

How AI Is Already Shaping Your Brand Narrative

Your brand is no longer just what you say to your audiences. If you’re not actively managing your algorithmic footprint, AI systems will define your brand for you. And it may not be accurate—or favorable.