![How Marketers Are Using AI for Writing [Survey]](https://www.growandconvert.com/wp-content/uploads/2025/03/ai-for-writing-1024x682.jpg)
.png)
.png)
![13 YouTube Description Templates That Have Helped Our Videos Go Viral [+ Examples]](https://www.hubspot.com/hubfs/youtube-description-template_8.webp)
![Social media content creation: 13 pro tips, tools + templates [2025]](https://blog.hootsuite.com/wp-content/uploads/2024/07/social-media-content-creation.png)
![How often should a business post on social media? [2025 data]](https://blog.hootsuite.com/wp-content/uploads/2024/09/How-often-should-a-business-post-on-social-media-2025-data.png)
![80+ Instagram Threads ideas [plus free Threads ideas generator]](https://blog.hootsuite.com/wp-content/uploads/2023/08/instagram-threads-ideas-1.png)
Is pre-testing a ‘no-brainer’? With Martin Beverley
In this episode of The Campaign Podcast, the editorial team examine the relationship between creativity and pre-testing, with former chief strategy officer at Adam&Eve/DDB Martin Beverley.
In this episode of The Campaign Podcast, the editorial team examine the relationship between creativity and pre-testing, with former chief strategy officer at Adam&Eve/DDB Martin Beverley.
