IPG keeps head above water in 2024 – Omnicom merger still looks on track
IPG (Interpublic) has announced its Q4 and full year 2024 figures and they aren’t the car crash some were expecting. IPG is planning to merge with rival Omnicom some time this year in a mooted £13bn deal. In Q4: * Total revenue, including billable expenses, was $2.9 billion * Revenue before billable expenses (“net revenue”) … The post IPG keeps head above water in 2024 – Omnicom merger still looks on track first appeared on More About Advertising.
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IPG (Interpublic) has announced its Q4 and full year 2024 figures and they aren’t the car crash some were expecting. IPG is planning to merge with rival Omnicom some time this year in a mooted £13bn deal. In Q4: * Total revenue, including billable expenses, was $2.9 billion * Revenue before billable expenses (“net revenue”) …
The post IPG keeps head above water in 2024 – Omnicom merger still looks on track first appeared on More About Advertising.