Advertising. Sorted. Just make it really annoying

Who hasn’t moaned about the ubiquitous “See it. Say it. Sorted.” line that blares out on repeat every time you take a train or tube? Even AML, the agency responsible for the phrase, leans into it as “the most annoying five words in Britain.” But it’s done what all advertising strives for: it’s hugely effective … The post Advertising. Sorted. Just make it really annoying first appeared on More About Advertising.

Mar 19, 2025 - 17:59
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Advertising. Sorted. Just make it really annoying

Who hasn’t moaned about the ubiquitous “See it. Say it. Sorted.” line that blares out on repeat every time you take a train or tube? Even AML, the agency responsible for the phrase, leans into it as “the most annoying five words in Britain.” But it’s done what all advertising strives for: it’s hugely effective …

The post Advertising. Sorted. Just make it really annoying first appeared on More About Advertising.