From dashboards to decision engines: Rethinking your marketing tools for the age of AI

We called them dashboards for a reason.  Borrowed from the automotive world, the term was meant to evoke clarity, speed and control—a place where key indicators were surfaced in real time to help a driver (or marketer) stay the course. Just as a car dashboard displays speed, fuel and warning lights, a marketing dashboard shows […] The post From dashboards to decision engines: Rethinking your marketing tools for the age of AI first appeared on Agility PR Solutions.

Jun 13, 2025 - 05:10
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From dashboards to decision engines: Rethinking your marketing tools for the age of AI

We called them dashboards for a reason.  Borrowed from the automotive world, the term was meant to evoke clarity, speed and control—a place where key indicators were surfaced in real time to help a driver (or marketer) stay the course. Just as a car dashboard displays speed, fuel and warning lights, a marketing dashboard shows […]

The post From dashboards to decision engines: Rethinking your marketing tools for the age of AI first appeared on Agility PR Solutions.