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Cracking 2025’s Toughest Marketing Challenges With A Smarter Data Strategy
According to Emarketer, global ad spending surpassed $1 trillion for the first time ever last year, growing at a rate of 9.5%. That growth is expected to continue in 2025, with digital platforms capturing 72.9% of total ad revenues this year, rising to 76.8% by 2029. The ROI on digital marketing efforts continues to justify […] The post Cracking 2025’s Toughest Marketing Challenges With A Smarter Data Strategy appeared first on AdExchanger.
According to Emarketer, global ad spending surpassed $1 trillion for the first time ever last year, growing at a rate of 9.5%. That growth is expected to continue in 2025, with digital platforms capturing 72.9% of total ad revenues this year, rising to 76.8% by 2029. The ROI on digital marketing efforts continues to justify […]
The post Cracking 2025’s Toughest Marketing Challenges With A Smarter Data Strategy appeared first on AdExchanger.
