Advertising

Lloyds Banking Group ends relationship with Adam & Eve/DDB

Adam & Eve/DDB won the business in 2015.

Week of March 17 Cable News Ratings: MSNBC Is the Lone ...

MSNBC's gains came in the advertiser-coveted Adults 25-54 demo.

How PayPal, Sam’s Club, and Nordstrom Plan to Grow Thei...

Retailers are looking for more creative and traditional marketing.

AI Agents at Agency Jellyfish Cut Campaign Launch Times...

AI agents have increased campaign performance by 30% across several clients.

Scripps Eliminates Leader of Emerging Talent Position

Mahaney was the Scripps' Emerging Talent Leader for the station group

Pharma Brand Julie Drops Spring Break Merch to Take Sha...

Julie’s merch drop is the latest example of the brand taking an unusual marketin...

Apple Reveals a Behind the Scenes Look at Its Crowd-Ple...

Apple releases a behind-the-scenes peek into its latest Spike Jonze-directed ad ...

The UK’s Data Protection Authority Has Its Eye On Ad Te...

The UK’s Information Commissioner’s Office has three strategic priorities in 202...

Born Social promotes Emily Williams to head of strategy

Williams replaces Essi Nurminen, who departs after eight years at the social shop.

National Vision Sees an AOR in VML

National Vision Holdings chose VML as its agency of record.

As AI Disintermediates the Inbox, Publishers Adapt Once...

As the technology come to inboxes, email could soon look more like a social feed

The Retail Media Boom Is About To Shift Gears

The astounding pace of retail media growth has taken over industry headlines in ...

'Utterly ruinous': media agency boss on the impact of a...

The comments were made in a webinar hosted by Newsworks, which has conducted res...

TV measurement project Lantern seeks development partners

The broadcaster-backed measurement project builds on last year's launch.

Saluting the small indies in tough times

Here’s to the independent shops that sometimes go under the radar.

Paramount Advertising takes sole control of UK sponsors...

Previously Sky handled sponsorship deals for Paramount’s linear and on-demand ch...

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