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Super Bowl Instant Replay: Nike Made the Best Big Game Ad of the Year
THE AD: In the male-dominated Super Bowl, Nike's "So Win" shifts the spotlight to women athletes who are changing the game in their respective sports. With a voiceover by rapper Doechii, the film addresses the fact that female athletes-and women generally-are always told what they can't or shouldn't do. In true Nike style, the brand...
THE AD: In the male-dominated Super Bowl, Nike's "So Win" shifts the spotlight to women athletes who are changing the game in their respective sports. With a voiceover by rapper Doechii, the film addresses the fact that female athletes-and women generally-are always told what they can't or shouldn't do. In true Nike style, the brand...
