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AI in marketing and communications: 9 key ethical concerns brands face—and what they must do
Artificial Intelligence has become a cornerstone of modern marketing strategies. From personalized advertisements and automated chatbots to predictive analytics and customer segmentation, AI technologies enable marketers to optimize user experiences like never before. However, as the use of AI in marketing deepens, so does the complexity of ethical considerations. While AI can enhance efficiency and […] The post AI in marketing and communications: 9 key ethical concerns brands face—and what they must do first appeared on Agility PR Solutions.
Artificial Intelligence has become a cornerstone of modern marketing strategies. From personalized advertisements and automated chatbots to predictive analytics and customer segmentation, AI technologies enable marketers to optimize user experiences like never before. However, as the use of AI in marketing deepens, so does the complexity of ethical considerations. While AI can enhance efficiency and […]
The post AI in marketing and communications: 9 key ethical concerns brands face—and what they must do first appeared on Agility PR Solutions.
