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Saatchi & Saatchi won the account from Adam & Eve/DDB in 2023.
Former 4Creative executive creative director will be replaced by Emiliano Gonzál...
The campaign was created by MullenLowe UK
Appointment will be Rak Patel's first since becoming chief commercial officer.
Ad spend is up, but real consumer spend is flat. Has adland got it wrong?
Campaign's weekly round-up of the latest account pitches, reviews and appointments.
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The review was handled by Tuffon Hall Consultancy.
Amazon's advertising business outpaced the company's overall growth in 2024, fue...
Sarah Bakai told LEAD 2025 previous policies put people who had done nothing wro...
Campaign is first by McCann Bristol since it was handed creative duties followin...
Sport England appointed TGC Collective to the creative account last year.
Moves follow departures of Sue Higgs and Caroline Pay.
The experience was created by Hope & Glory.
The platform’s new tools aim to offer guidance on AI optimisation, automation, a...