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Making the Case for Contributed Content In Your Comms Plan
Contributed content is one of the most underused—but most successful—tools we have in our toolbox, yet many comms pros don't use it for fear of rejection. Gini Dietrich talks you through how to use it effectively, what to include, and how to measure it. The post Making the Case for Contributed Content In Your Comms Plan first appeared on Spin Sucks.
Contributed content is one of the most underused—but most successful—tools we have in our toolbox, yet many comms pros don't use it for fear of rejection. Gini Dietrich talks you through how to use it effectively, what to include, and how to measure it.
The post Making the Case for Contributed Content In Your Comms Plan first appeared on Spin Sucks.
