Digital Marketing

What Are Display Ads & How Do They Work?

Display ads are visual ads (usually in the form of banners) that appear on websi...

Media Buying Briefing: What does WPP Media’s course cha...

GroupM's been replaced by WPP Media. But questions over the agency's future rema...

Ad revenue grows at Target as Roundel stays insulated f...

While Target continues to contend with sluggish sales and external economic pres...

WTF is AI slop doing to warp media metrics?

AI slop is proliferating at an alarming rate and distorting programmatic ad buys.

Pride, but no budget: LGBTQ+ creators hit by ad spend drop

As advertisers curb their Pride marketing, some LGBTQ+ influencers are seeing th...

Amazon and The New York Times’ AI deal signals a new wa...

It’s a sign of the times: The New York Times, with its high-profile legal battle...

Researching New Markets: A 3-Step Guide

A comprehensive guide by Semrush helps to analyze a new market in three big step...

Programming Note: Offline For Shavuot On Monday & Tuesday

This is a programming note that I will be completely offline for the holiday of ...

10 Semrush Traffic & Market Features Every Marketer Sho...

Semrush Traffic & Market lets you explore shifting market dynamics, emerging tre...

How composable identity unlocks cross-departmental perf...

Patrick Roman Gut, svp, head of new business, Adstra Modern business relies heav...

Daily Search Forum Recap: May 30, 2025

Here is a recap of what happened in the search forums today, through the eyes of...

Google May Extend The Google Search Box To See More Of ...

Google may extend the Google Search box so you can see more of your longer query...

Video: Google Search Ranking Volatility, Web Publishing...

This week, we covered more Google Search ranking volatility around May 29th. Goo...

14 Website Metrics for Tracking Your Performance

Measure these website metrics to understand what’s working and what to improve t...

9 Best AI Copywriting Tools (Free & Paid)

Some of the best AI copywriting tools on the market include AI Article Generator...

Pitch deck: Here’s how Amazon has been selling its DSP ...

The 24-page pitch deck for Amazon's demand-side platform is telling: it puts its...

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