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Advertising’s Chronic illness – And The AI Cure
Advertising agencies are hurting. Agency leaders cite inefficient processes as the biggest challenge currently facing their organizations, ahead of all other pain points, according to a recent survey. Clunky planning workflows, scattered data sources, bloated tech stacks and siloed platforms are just a few of the symptoms. More concerning, agencies are largely nonplussed about how […] The post Advertising’s Chronic illness – And The AI Cure appeared first on AdExchanger.
Advertising agencies are hurting. Agency leaders cite inefficient processes as the biggest challenge currently facing their organizations, ahead of all other pain points, according to a recent survey. Clunky planning workflows, scattered data sources, bloated tech stacks and siloed platforms are just a few of the symptoms. More concerning, agencies are largely nonplussed about how […]
The post Advertising’s Chronic illness – And The AI Cure appeared first on AdExchanger.
