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John Cherry of Atomic London: My Top Tips for Cannes
Heinz: ‘It has to be’ by Wieden + Kennedy This is basically Heinz going ‘You know who we are. We don’t need to shout.’ Only a brand confident in its place in the world could get away with this. It’s a knowing glance across the table. No logo, just a headline everyone gets against images … The post John Cherry of Atomic London: My Top Tips for Cannes first appeared on More About Advertising.
Heinz: ‘It has to be’ by Wieden + Kennedy This is basically Heinz going ‘You know who we are. We don’t need to shout.’ Only a brand confident in its place in the world could get away with this. It’s a knowing glance across the table. No logo, just a headline everyone gets against images …
The post John Cherry of Atomic London: My Top Tips for Cannes first appeared on More About Advertising.
