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EA and Mother ship real-life companions to lonesome gamers

Campaign is designed to promote video-game title Split Fiction.

Whole Earth assigns creative account to St Luke's

There was no incumbent working with the brand before the appointment.

Tesco flips OOH and press ads to celebrate Pancake Day

The campaign was created by BBH London.

Netflix posters will reflect real-time pollution to pro...

The digital posters will use measurements of the air quality around them.

Diary of a Young Creative: 'I like working. I like rout...

Featuring The Bear, chocolate pastries, Victoria Monét and daydreams of Burberry...

Gender equality is under threat and it’s time to push back

The fight for gender equality in the workplace faces a critical turning point.

Take Her Lead picks Unbound to handle creative account

The review was handled by the Take Her Lead trustee board.

ITV ties up with Carwow to launch ad tool targeting act...

New tool Auto Match follows the 2023 launch of Retail Match

Croud appoints Debbie Ellison as EMEA CEO

Ellison is replacing the digital marketing agency's UK CEO.

Why hasn’t adland tackled its long-hours culture?

Adland leaders answer Campaign's latest Question of the Week.

Do holding company solutions undermine agency brands?

The episode looks at whether holding companies' expanded offerings across creati...

Rattling Stick appoints managing director

Stuart Bentham takes on the role as Johnnie Frankel steps back from leadership.

Electronic Arts appoints Group M to global media account

T&Pm was the incumbent on the account.

Beyond Equality OOH campaign spotlights gendered safety...

The campaign was created by Forsman & Bodenfors.

Brand Buzz: February's social media highlights

Campaign rounds up what brands got up to on socials last month.

Licence to copy: how AI will redefine big movie and bra...

From next year’s Oscar contenders to the future of James Bond, AI is rapidly tra...

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