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Brave Bison’s SocialChain buys News UK influencer agency
Influencer marketing is seen as the current secret sauce by an increasing number of marketers – including Unilever and now, it seems, Lloyds Bank which says it’s abandoning advertising. News UK’s The Fifth influencer marketing agency (journalism is often referred to as the ‘fourth estate’) is being sold to marketing and technology group Brave Bison … The post Brave Bison’s SocialChain buys News UK influencer agency first appeared on More About Advertising.
Influencer marketing is seen as the current secret sauce by an increasing number of marketers – including Unilever and now, it seems, Lloyds Bank which says it’s abandoning advertising. News UK’s The Fifth influencer marketing agency (journalism is often referred to as the ‘fourth estate’) is being sold to marketing and technology group Brave Bison …
The post Brave Bison’s SocialChain buys News UK influencer agency first appeared on More About Advertising.
