Target Reports Soft Store Sales But Optimistic Ad Revenue
Target reported $649 million in revenue from its Roundel advertising business in 2024, up about 25% from 2023, during its Q4 and full-year earnings report on Tuesday. The ad revenue growth was a bright spot, in an otherwise flat year for America’s second-largest retail chain operator. Target’s full-year net sales actually declined by 3% compared […] The post Target Reports Soft Store Sales But Optimistic Ad Revenue appeared first on AdExchanger.

Target reported $649 million in revenue from its Roundel advertising business in 2024, up about 25% from 2023, during its Q4 and full-year earnings report on Tuesday. The ad revenue growth was a bright spot, in an otherwise flat year for America’s second-largest retail chain operator. Target’s full-year net sales actually declined by 3% compared […]
The post Target Reports Soft Store Sales But Optimistic Ad Revenue appeared first on AdExchanger.