Posts

Beyond the Accent: Writing Speech Patterns Authentically

Writers bear a responsibility to represent diverse voices authentically rather t...

Purpose Awards EMEA 2025: shortlist revealed

The shortlist for the Purpose Awards EMEA 2025, from Campaign, PRWeek and Third ...

Indie Agency PMG Hires Longtime IPG Exec Chad Stoller t...

Stoller's remit includes developing new partnerships with media companies, focus...

MPs argue that AI text and data-mining exemption lacks ...

James Frith, Labour MP for Bury North, opened a Westminster Hall debate on the i...

Park & Battery’s Michael Ruby: my Top Tips for Cannes

Top Tips for Cannes AT&T – “Sleep With Rain” “Sleep With Rain” is a brilliant fe...

Branford Boase Award shortlist features 'refreshingly d...

A range of ’refreshingly different’ stories are featured on the 2025 Branford Bo...

Books on Podcasts: listen to Jack Fairweather, Xialou G...

This week conversation topics ranged from post-war Germany, Herman Melville’s Mo...

2025 trends: How drip campaigns are driving brand loyal...

Building strong relationships with prospective clients remains essential to the ...

The benefits of podcast marketing for your brand

In today’s digital landscape, podcasting has emerged as one of the most engaging...

4 ways automation helps streamline coordination for you...

PR teams juggle countless tasks, deadlines, and moving pieces daily.  Between cl...

Open X enjoys a winning Coca-Cola moment

Coca-Cola is currently probably WPP’s most important account – it recently lost ...

Nike, Coke, Dove and more: Dissecting 5 of the all-time...

In the world of marketing and public relations, it’s not enough for brands to si...

Snapchat campaign connects online conversations with re...

The OOH campaign was made in collaboration with Lime, McDonald’s and Tesco.

Google’s “Other” Problem: The Hidden Costs Of Ad Opacity

“Other” is the natural enemy of any marketer pursuing a unified standard of tran...

The Ad Tech Verdict On Google And Third-Party Cookies

From cookies to monopolies, Google is dominating our news cycle. Last Thursday, ...

We Need Moar On-Site Retail Media, Stat; YouTube’s Porc...

Criteo’s Videos Criteo is pitching retail media networks on video ads, in additi...

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