Posts

Mike Gillaspia Named Evening Co-Anchor at KIII in Corpu...

Mike Gillaspia has been named weekday evening co-anchor alongside Leslie Adami f...

Macon Morning Anchor Katelyn Heck Leaving Local TV

Katelyn Heck is leaving the anchor desk at WMAZ after 13 years. On social media,...

How AI agents will reshape marketing – the lowdown for ...

The age of agentic AI – intelligent assistants that make decisions and adapt in ...

Warner Bros. Discovery Doesn’t ‘Need’ Any More Sports, ...

The numbers 6.4 million -- The global streaming subscribers added by Warner Bros...

What Are the 4 Ps of Marketing? The Marketing Mix Expla...

If, like me, you’ve worked in marketing for a long time, then the four ...

TAM, SAM & SOM: What Do They Mean & How Do You Calculat...

As a marketer, I often find myself sitting down at my desk with a calcu...

Jung von Matt wins MINI creative

News just in that BMW’s MINI has appointed Germany-based Jung von Matt as its ne...

Gap’s Comeback Continues With a Feel-Good Dance Ad Star...

The Gap, aiming to recapture the cool factor of its 1990s and early 2000s heyday...

Visa’s Cinematic Oscars Ad Sees the Award-Winning Poten...

We may not feel much about our monetary transactions, let alone be moved by the ...

Here are the Cable News Ratings for February 2025

The cold month of February was warm to all three cable news networks. Neither CN...

Nationwide appoints Mother to creative account

Building society split with New Commercial Arts following its sale to WPP.

Campaign Big Global Awards 2025: winners revealed

Entries and winners came from four continents, with Uncommon Creative Studio and...

Mini picks Jung von Matt Group for global creative account

The account will be run from Jung von Matt's London and Zurich offices.

Paramount Cites Trump as It Rolls Back DEI Initiatives

Amid its pending $8 billion merger with Skydance Media, Paramount becomes the la...

How to Launch a Successful Email Marketing Campaign: Ti...

At the start of my marketing career, I managed two small email lists — ...

Meta’s Reportedly Considering an Additional $200 Billio...

Meta continues to invest in its AI future.

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