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Omnicom chief outlines cost savings as merger with IPG approaches
Omnicom has posted reported organic growth of 5.2% for Q4 and full year 2024, pretty respectable although behind Publicis Groupe but ahead of its performance in 2023. On most minds though were CEO John Wren’s observations about expected cost savings from the merger with IPG and speculation about IPG’s own performance prior to the merger. … The post Omnicom chief outlines cost savings as merger with IPG approaches first appeared on More About Advertising.
Omnicom has posted reported organic growth of 5.2% for Q4 and full year 2024, pretty respectable although behind Publicis Groupe but ahead of its performance in 2023. On most minds though were CEO John Wren’s observations about expected cost savings from the merger with IPG and speculation about IPG’s own performance prior to the merger. …
The post Omnicom chief outlines cost savings as merger with IPG approaches first appeared on More About Advertising.
