Lucky Generals brings swagger to Rubicon juice

Twenty seconds of flamboyant absurdity is all it takes to showcase the appeal of a Rubicon juice in this series of spots by Lucky Generals. Four films match the mood – and the colour scheme – of the drink’s “exotic” flavours like cherry raspberry, mango, orange mango, and passion. “Big flavour behaviour” is the agency’s … The post Lucky Generals brings swagger to Rubicon juice first appeared on More About Advertising.

May 7, 2025 - 08:20
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Lucky Generals brings swagger to Rubicon juice

Twenty seconds of flamboyant absurdity is all it takes to showcase the appeal of a Rubicon juice in this series of spots by Lucky Generals. Four films match the mood – and the colour scheme – of the drink’s “exotic” flavours like cherry raspberry, mango, orange mango, and passion. “Big flavour behaviour” is the agency’s …

The post Lucky Generals brings swagger to Rubicon juice first appeared on More About Advertising.